FIREWERKS · SALES ASSET STUDIO
Buyers can only buy the value they can see. We help founders, experts and consultants turn what they know into a clear commercial argument, and then build the sales assets that carry it to yes.
A short call. An honest view of where your sale is breaking. A quote if we can help.
72-hour deck · Cannes film rights won
R800m development · approved
1 ad · 15 qualified applications in 7 days
01 · SOUND FAMILIAR?
This isn’t a talent problem. Buyers can’t see inside your work before they buy it, so they judge it by what they can see: your deck, your proposal, your website, the way your offer is explained. When those look ordinary, buyers assume the work is ordinary too.
02 · THE INSIGHT
EARNED IN 45 MINUTES
In January 2007, Joshua Bell, one of the finest violinists alive, played Bach in a Washington, D.C. subway station during morning rush hour.
Days earlier, people had paid around $100 a seat to hear him in Boston.
The music didn’t change. The frame did.
The frame isn’t decoration. It’s what tells buyers what they’re hearing: who this is for, why it matters, why they should trust you, and why now. Without it, even exceptional work gets walked past.
03 · WHAT YOU’VE PROBABLY TRIED
You’ve redone the website. Bought a template. Asked a designer to make it look professional. Posted more. Used AI to write more words. The surface changed. The argument underneath it didn’t.
04 · HOW WE BUILD IT
FireWerks is a Sales Asset Studio. We help you build the commercial case for your offer, then turn it into the deck, page, video or proposal that makes it easy to buy.
01
We draw out what you know, what your clients really value, and the proof you’ve stopped noticing.
02
Their market, your competitors, their objections. What they need to understand, believe and feel before they can say yes.
03
Problem, value, proof, offer, in the order your buyer makes decisions.
04
Copy, design, imagery and video, each with one job: move your buyer closer to yes.
The decision
YES
05 · WHEN THE ARGUMENT IS RIGHT
hours
Their Cannes deck was a six-slide company overview, up against a household name. We rebuilt it around what film producers needed to believe. Within a week of Cannes, they’d been awarded major international titles, including the Paddington remake.
Read the case study
The brief was family photos and estate history. The homeowners needed something else: what’s in it for me, and can I trust it? We rebuilt the pitch around their questions. The HOA endorsed it. The homeowners approved it.
Read the case study
applications in 7 days
Recruiting distributors meant flying sales teams across Africa. We built one 30-second asset for one precisely targeted audience. A distributor signed within four weeks, on under R5,000 of ad spend.
Read the case study
“What sets him apart is seeing the whole picture — understanding not just what to communicate, but why it matters and how to land it with the right audience.”
John McFadyen · Agile Centre
Daryn has had a meaningful impact on my professional goals and significantly increased interest in my products and services. He brings clarity, purpose, and strategic insight to every engagement, making him a valuable asset for any brand looking to elevate its visual communication and market presence.
Dr Joanna Płaskonka · Yarn Agile
06 · WHERE TO START
Now choose how much of the sale you want us to build. Compare the investment with the cost of one proposal that goes quiet.
SALES ASSETS
For when you know exactly which piece is letting you down: a one-pager, a case study, a founder video, a proposal, landing page copy.
FROM
R1,500 per asset
Explore sales assets
PITCH DECKS
For when a high-stakes conversation is coming: a client pitch, an investor round, a sponsor, a tender.
FROM
R3,500
20-slide Pro R6,950
MOST POPULAR
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SALES ASSET BUNDLE
For when you’re launching or relaunching an offer: 6–8 coordinated assets, all built from one commercial argument.
FROM
R9,950
Explore the bundle
NOT SURE?
Everything we build is 100% yours.
07 · YOUR NEXT STEP
Every proposal you send is already shaping what buyers believe about your work. The only question is whether it’s telling them the truth.
Book a short discovery call. Tell us what you sell, who needs to say yes, and where it’s getting stuck. You’ll leave with an honest view of what’s breaking the sale, and a quote to fix it.
Not ready to talk yet? Explore Sales Assets · Pitch Decks · Sales Asset Bundle
